Social Media Strategy | Sydney Barclay

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Title Page

Table of Contents

Background

Reputation

Social Media Mission Statement

Social Media Audit

SWOT Analysis

Strategic Implications

Social Media Goals & Objectives

Competitor Analysis

Key Audience Members

Secondary Audience Members

Channel & Content Plan

Evaluation & Measurement

Social Media Budget

Social Media Budget

Content Calendar

Content Calendar

Content Sample 1

Content Sample 2

Content Sample 3

Content Sample 4

Closing Page

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